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Introduction of English (Cross-border E-commerce Direction)

作者:    2023-11-19 12:43   点击:[]


English (Cross-border E-commerce Direction)

(Length of schooling: 4 years, length of study 3-6 years; degree awarded: Bachelor of Arts)

This is an undergraduate project of school-enterprise cooperation for English majors (Cross-border E-commerce Direction) between our school and Shandong Zhibo Information Technology Co., Ltd..

Profile: The school cooperates with enterprises to develop forward-looking, professional and pragmatic professional courses and practical training systems, cultivating cross-border e-commerce talents for English majors, enabling students to develop good foreign language communication skills and the knowledge of international trade and cross-border e-commerce, continuously strengthening students' professional application ability, so that students can adapt to the development of the Internet economy and have compound abilities for English and cross-border e-commerce.

Training objectives: This major trains practical professionals of cross-border e-commerce who have solid language skills such as listening, speaking, reading, writing and translating in English, with good cross-border trade operation skills, mastering the construction and operation methods of overseas business platforms,  the planning and promotion strategies of minor language websites, and overseas new media and new media promotion and operation methods. Graduates can not only be engaged in the operation and management of cross-border electronic commerce, but also work in foreign trade, foreign enterprises, translation, teaching and other fields.

Main courses: English Intensive Reading, English Extensive Reading, English Pronunciation, Oral English, English Grammar, English Writing, General Situation of Britain and America, Advanced English, English Linguistics, British and American Literature, English Stylistics, Advanced Interpretation, Academic Thesis Writing, Computer Aided Translation, Translation and Localization Practice, Introduction to Terminology, Localization Project Management, Scientific Translation and other courses.

Employment direction and development prospects: First, as a direction of the English major, graduates have the same professional competitiveness, and can obtain a master's degree or study abroad for further study. Second, with solid English language skills and superb professional skills, graduates are able to engage in the specialized work of cross-border e-commerce operation and management. Third, graduates can engage in English-related professional work in education, foreign trade, architecture (especially foreign-related projects), translation and other fields.



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